Advertising opportunities on Chicago’s CTA ‘L’ trains is the chance for businesses to place advertisements on the city’s public transit system to reach a large and diverse audience. These opportunities include various formats and locations, from large-scale station takeovers to smaller, targeted posters and digital displays within stations and on trains.
Advertising opportunities on Chicago CTA L trains
- Reaching a wide audience: CTA ‘L’ trains are used by hundreds of thousands of people daily, making it a prime location for businesses to gain exposure.
- Various ad formats: Advertisers can choose from a range of options, including:
- Station domination: Large-scale branding and advertising that takes over an entire station.
- Posters and digital displays: Targeted advertising within stations and on trains, such as 2-sheet posters and digital screens.
- Tunnel ads: Moving picture ads displayed in subway tunnels as trains pass by, creating a unique visual experience.
- Generating revenue for the CTA: Advertising revenue helps support the CTA’s operations, keeping fares affordable and improving the transit system, according to the Chicago Transit Authority.
- Meeting specific guidelines: The CTA has guidelines for acceptable advertising content, ensuring a safe and comfortable environment for riders.
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